Senin, 18 Maret 2013

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A New History of Christianity in China 1st edition

  • Published on: 1707
  • Binding: Paperback

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Kamis, 14 Maret 2013

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Sex at Dawn: How We Mate, Why We Stray, and What It Means for Modern Relationships, by Christopher Ryan, Cacilda Jetha

“Sex at Dawn challenges conventional wisdom about sex in a big way. By examining the prehistoric origins of human sexual behavior the authors are able to expose the fallacies and weaknesses of standard theories proposed by most experts. This is a provocative, entertaining, and pioneering book. I learned a lot from it and recommend it highly.” — Andrew Weil, M.D.

 “Sex at Dawn irrefutably shows that what is obvious—that human beings, both male and female, are lustful—is true, and has always been so…. The more dubious its evidentiary basis and lack of connection with current reality, the more ardently the scientific inevitability of monogamy is maintained—even as it falls away around us.” — Stanton Peele, Ph.D.

A controversial, idea-driven book that challenges everything you (think you) know about sex, monogamy, marriage, and family. In the words of Steve Taylor (The Fall, Waking From Sleep), Sex at Dawn is “a wonderfully provocative and well-written book which completely re-evaluates human sexual behavior and gets to the root of many of our social and psychological ills.”

  • Sales Rank: #4564 in Books
  • Brand: Baker and Taylor
  • Model: 17371797
  • Published on: 2011-07-05
  • Released on: 2011-07-05
  • Original language: English
  • Number of items: 1
  • Dimensions: 8.00" h x .97" w x 5.31" l, .77 pounds
  • Binding: Paperback
  • 432 pages

Review
“Sex At Dawn has helped me understand myself and the world so much more clearly.” (Ilana Glazer, co-creator of Broad City)

“Sex At Dawn is the single most important book about human sexuality since Alfred Kinsey unleashed Sexual Behavior in the Human Male on the American public in 1948.” (Dan Savage)

“Funny, witty, and light ... Sex at Dawn is a scandal in the best sense, one that will have you reading the best parts aloud and reassessing your ideas about humanity’s basic urges well after the book is done.” (Newsweek)

“Sex At Dawn challenges conventional wisdom about sex in a big way... This is a provocative, entertaining, and pioneering book. I learned a lot from it and recommend it highly.” (Andrew Weil, M.D., author of Healthy Aging)

“Sex At Dawn is a provocative and engaging synthesis... that has the added benefit of being a joy to read.... A book sure to generate discussion, and one likely to produce more than a few difficult conversations with family marriage counselors.” (Eric Michael Johnson, Seed Magazine)

“You clearly have an exciting book on your hands, whether people agree with it or not: these are issues that will need debating over and over before we will arrive at a resolution.” (Frans de Waal, author of The Age of Empathy)

“A wonderfully provocative and well-written book which completely re-evaluates human sexual behaviour and gets to the root of many of our social and psychological ills.” (Steve Taylor, author of The Fall and Waking From Sleep)

“One of the most original books I’ve read in years, Sex at Dawn manages to be both enormously erudite and wildly entertaining—even, frequently, hilarious. . . . A must-read for anyone interested in where our sexual impulses come from.” (Tony Perrottet, author of Napoleon's Privates)

“This paradigm-shifting book is a thoroughly original discussion of the origins and nature of human sexuality... These authors have a gift for making complex material reader-friendly, filling each chapter with humor and passion as well as dozens of revolutionary insights.” (Stanley Krippner, Ph.D.)

“Christopher Ryan and Cacilda Jetha have written the essential corrective to the evolutionary psychology literature...” (Stanton Peele, Ph.D.)

From the Back Cover

In this controversial, thought-provoking, and brilliant book, renegade thinkers Christopher Ryan and Cacilda Jethá debunk almost everything we “know” about sex, weaving together convergent, frequently overlooked evidence from anthropology, archaeology, primatology, anatomy, and psychosexuality to show how far from human nature monogamy really is. In Sex at Dawn, the authors expose the ancient roots of human sexuality while pointing toward a more optimistic future illuminated by our innate capacities for love, cooperation, and generosity.

About the Author

Christopher Ryan, PhD, is a research psychologist. He lives in Barcelona, Spain.



Cacilda Jethá, MD, is a practicing psychiatrist. She lives in Barcelona, Spain.

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737 of 806 people found the following review helpful.
Sexy Beasts
By Eric Johnson
This review originally appeared in Seed Magazine: [...]

When we think of the first swinger parties most of us imagine 1970s counter-culture, we don't picture Top Gun fighter pilots in World War II. Yet, according to researchers Joan and Dwight Dixon, it was on military bases that "partner swapping" first originated in the United States. As the group with the highest casualty rate during the war, these elite pilots and their wives "shared each other as a kind of tribal bonding ritual" and had an unspoken agreement to care for one another if a woman's husband didn't make it back home. Like the sexy apes known as bonobos, this kind of open sexuality served a social function that provided a way to relieve stress and form long-lasting bonds.

For the husband and wife team Christopher Ryan and Cacilda Jethá in their new book Sex At Dawn, this example is one of many that suggests the human species did not evolve in monogamous, nuclear families but rather in small, intimate groups where "most mature individuals would have had several ongoing sexual relationships at any given time." We are the descendants of these multimale-multifemale mating groups and, even though we've constructed a radically different society from our hunter-gatherer forebears, the behavioral and psychological traits our species evolved in the distant past still manifest themselves today. Ryan, a psychologist, and Jethá, a psychiatrist, argue that understanding human sexual evolution this way helps to explain our species' unique creativity inside (as well as outside) the marriage bed. It may also shed light on why fidelity has been such a persistent problem for both men and women throughout recorded history.

For Ryan and Jethá there is little doubt that human beings are an exceedingly sexual species. As an example they detail how in 1902 the first home-use vibrator was patented and approved for domestic use in the United States. Fifteen years later there were more vibrators than toasters in American homes (today this number could be as high as fifty million nationwide). In 2006, according to U.S. Pornography Industry Revenue Statistics, people around the world--the majority of whom were probably men--spent an estimated $97 billion on pornographic material ($13.3 billion in the U.S. alone), a figure that exceeded the annual revenue of Microsoft, Google, Amazon, eBay, Yahoo!, Apple, and Netflix combined. To judge human sexuality based on consumption patterns, as Stephen Colbert would say, "the market has spoken." When this is combined with estimates that people engage in hundreds, and sometimes thousands, of copulations per child born (more than any primate, including chimpanzees and bonobos) there's little denying that the human animal is one sexy beast.

But why should a species often described as monogamous be so hypersexual? Monogamous animals by definition don't have to compete for reproduction and, as a result, are generally characterized by a low level of sexual activity. But according to Ryan and Jethá humans top a very short list of species that engage in sex for pleasure. "No animal spends more of its allotted time on Earth fussing over sex than Homo sapiens," they write. In fact, the animal world is filled with species who confine their sexual behavior to just a few periods each year, the only times when conception is possible. Among apes the only monogamous species are the gibbons whose infrequent, reproduction-only copulations make them much better adherents of the Vatican's guidelines than we are. In this way, Ryan and Jethá argue, repressing our sexuality should not be confused with reining in an "animal" nature; rather, it is denying one of the most unique aspects of what it means to be human.

The suggestion that humans did not evolve as a monogamous species is not as radical an idea as it may sound. In The Descent of Man Charles Darwin wrote, "Those who have most closely studied the subject [particularly the anthropologist Lewis Henry Morgan] believe that communal marriage was the original and universal form throughout the world." Yet ever since the nineteenth century anthropologists have struggled over how to identify the mating system of human beings. In 1967 George P. Murdock's Ethnographic Atlas reported that only 14.5% of modern preindustrial societies could be classified as monogamous. Yet, in the West, researchers commonly refer to humans as "serially monogamous," based on the pattern of repeated monogamous marriages throughout men and women's lifetimes. But with over half of divorces occurring because of infidelity and one in 25 dads unknowingly raising children that they didn't father, this is not a picture that fits comfortably with monogamy of any sort, serial or otherwise.

However, by looking at modern indigenous societies and comparing the findings of anthropologists with the latest results in behavioral psychology and biology, Ryan and Jethá piece together a remarkably coherent pattern from an otherwise fractured understanding of human sexuality. From societies that believe that multiple men are necessary for a successful pregnancy (what researchers refer to as "partible paternity") to those where not having an extra-marital tryst will cause a man to be labeled "stingy of one's genitals" by his female suitors, the authors conclude that marriage may be an established social arrangement among many hunter-gatherers but it's one in which sexuality is decidedly fluid. A range of physiological evidence from Western populations is further offered to support this position, from the year-round libido in both sexes, to the unusually large size of men's genitalia compared to other apes, to the shifting sexual strategy during various stages in women's reproductive cycle (and lest we forget multiple female orgasms?). All suggest that our species is adapted for several concurrent sexual partners.

This is, of course, not a new idea in human evolutionary research. Primatologist Sarah Hrdy advocated a promiscuous mating system for humans in The Woman That Never Evolved (1999) while psychologist David Barash and psychiatrist Judith Lipton detailed their own argument in The Myth of Monogamy (2001). In Sex At Dawn Ryan and Jethá cover some similar ground as these previous authors but provide a great deal of additional material that was unavailable a decade ago. They also emphasize the ways in which monogamy has been used as a means of controlling women in patriarchal societies and make a number of insightful connections between the invention of agriculture 12,000 years ago and how sedentary societies influence the structure of human mating. However, with a relaxed writing style and numerous examples from modern popular culture, their discussion of these topics remains readily accessible even to those who may be encountering such ideas for the first time.

Sex At Dawn is a provocative and engaging synthesis of the latest research on human sexual evolution that has the added benefit of being a joy to read. While the authors' conclusion that healthy relationships can be both committed and open may come as a shock to some readers, others will likely find it refreshingly honest. As their example of WWII fighter pilots emphasizes, human sexuality has numerous social as well as emotional functions and there has never been only a single path chosen by the human species. In offering a fresh look at a fascinating and controversial topic Sex At Dawn is a book sure to generate discussion, and one likely to produce more than a few difficult conversations with family marriage counselors.

Eric Michael Johnson received his masters degree in primate behavior and is now pursuing his PhD in the history of science. He writes on issues of science, politics, and history at The Primate Diaries.

873 of 961 people found the following review helpful.
Amusing but flawed.
By Metepeira
This is an amusing and light read, salted with sarcastic quips and, of course, covering a salacious topic. It endeavors to refute the "common wisdom" of just about every field (history, biology, anthropology, etc.) on the subject of human mating systems, and while it appears to succeed here and there, it is largely done by attacking an exaggerated straw man, or by refuting overstatements made in popular science books or in newspaper articles. The lion's share of sources includes the likes of Matt Ridley, Desmond Morris, E. O. Wilson, and Richard Dawkins -- authors who (1) are rarely actively pursuing primary scientific research in what they write about, and (2) are writing for the general public, with, naturally, a tendency to exaggerate and generalize -- so these popular texts are easy targets. At times, Ryan and Jethá demonstrate an imperfect understanding of evolution (e.g. no evolutionary biologist needs to ask the rhetorical question at the end of the middle paragraph on p. 53); at other times they allow inconsistencies to slip by unaddressed. For example, if the true state of hunter-gatherer humans is to share everything, show no jealousy, and for women not to barter with sex, how is it that the bride and groom at a Canela marriage must be instructed not to be jealous (p. 138), or that a Canela bride-to-be participates in orgies in exchange for meat (p. 120)? Overall, it's an entertaining, quick read, but not without flaws in some of its claims and conclusions.

The biggest shortcoming of this book is its epistemological framework: it seeks to uncover our true "human nature," but "human nature" itself is a flawed concept, and early sociobiologists were long-ago admonished for using this term. Biologists know that phenotype (i.e. what gets expressed) is a function of genotype (the genes), the environment (the sum of all external influences, food, temperature, etc), and ontogeny (our development). In its simplest form, any given genotype has a phenotype that responds in complex and varied ways relative to the environment -- this is known as a "norm of reaction" ([...]). When barley is grown a low altitude it behaves very differently form when it's grown a high altitude -- so it makes little sense to ask "what is the true nature of barley" because there is no such thing. Seeking the "true nature" of a species is a holdover from ancient notions of Greek essentialism, which we now know is fundamentally wrong. It is just as "natural" for an all-sharing-commune to also share sex freely, or for a married couple (where the husband invests considerable paternal care) to desire sexual exclusivity (even if this is not always achieved), or for new brides to willingly join in the polygynous family of a wealthy and powerful man -- i.e., depending on the environment, we should expect humans to behave quite differently, and each case is just as "natural" as any other. There is no single "human nature" to be discovered -- at best, we can say that there is a norm-of-reaction to be discovered.

Humans have clearly evolved complex and distinct behaviors capable of responding differently in each distinct environment. That by itself is remarkable, and although Ryan and Jethá are convincing when then claim that bonobo-like behaviors were common in human pre-history, they fail to show that human pre-history did not also include quasi-monogamy (as is now dominant), serial-monogamy, and various degrees of polygyny. Given the wide range of habitats that humans lived in (tundra, boreal forest, rain forest, savannah, estuaries, island archipelagoes, etc) it certainly should not surprise us that humans have adapted to a multitude of different circumstances. Ryan and Jethá argue that a history of intense sperm competition is written on our bodies -- and that may well be true, but it's not incompatible with quasi-monogamy, serial-monogamy, or polygyny. Who can say how many children, born to the king's concubines, were actually fathered by the game-keeper? And if, as some studies claim, some 10% to 20% of kids are not actually the children of the fathers who think they are his children, that by itself is more than enough selection pressure to evolve larger testicles. Finally, the two-fold size difference in European and Asian testicles would seem to imply that some radically different mating systems were present in the pre-agricultural years during the separation of these two populations.

Finally, Ryan and Jethá are guilty of the naturalistic fallacy -- believing that what is "natural" is also good. They may deplore the frustrated husbands who seek out porn to quiet their bonobo impulses, but how about the frustrated bullies who suffer in prison for merely exercising their evolution-given muscles to resolve a dispute? Surely many a dispute in pre-history was resolved by men using brute force to the reproductive advantage of the winner, which is why men are more muscular than women. Does that make it unfair for us to outlaw crime or domestic abuse? Why should promiscuity be any more "natural" than bulling?

Nonetheless, the general point that humans need to learn to relax about social morays is a good one. We are certainly capable of far greater latitude in our mating behaviors than what our priests, politicians, and grandmothers would have us believe. The advent of reliable contraception and an increasing number of self-sufficient women in the workplace ought to allow society to attenuate urges of sexual jealousy and liberalize our relationships -- but without having to give up our privacy, possessions, and suburban homes in favor of communes.

209 of 239 people found the following review helpful.
Much that is True, but Remember: Is does not Imply Ought
By Herbert Gintis
Sex at Dawn is a popular exposition of the simple and compelling thesis that a casual sexuality was the norm for our hunter-gatherer forbears, and that faithful pair-bonding in the form of monogamous marriage is alien to our sexual natures as human beings. The authors hold that the shift to the norm of faithful pair bonding arose only upon the advent of settled agriculture some 10,000 years ago. Moreover, they argue, "promiscuous impulses remain our biological baseline, our reference point" (p. 46), and society would be better off if we acknowledged the ubiquity of these impulses and offered them social approbation.

Ryan and Jethá justify their position mostly by deploying anecdotal and unsystematic anthropological evidence, and the authors have no anthropological credentials. Their style of argumentation is highly informed and informative for novices (I am not an anthropologist, but I have read widely in the professional anthropological literature), but it is completely unsystematic, and hence untrustworthy. I call it "Google research" because the data appears to flow from Googling one or two terms, such as "sex anthropology" and "human sex primate sex" and then cherry-picking the millions of citations.

Despite their lack of systematic research, the authors' conclusions from the anthropological literature are usually not far from the truth. The notion that we can infer from our genetic predispositions how we should behave, however, is simply illogical. Humans form strong pair bonds and humans, like members of almost every other species that forms strong pair bonds (including, for instance, almost all nesting birds) often cheat on their partners. But this fact does not imply that this behavior should be morally sanctioned or social encouraged. The most we can legitimately conclude from the evidence is that it is probably in the interest of a healthy and happy populace that lapses in fidelity be treated leniently.

Ryan and Jethá site several instances of societies which follow their ideal of relaxed sexuality, but they go too far in claiming that pair bonding is an effect of modern society in general and settled agriculture in particular. Pair bonding appears to be quite universal throughout human societies, whether in the form of monogamy, polyandry, or polygamy. By contrast, there is no pair-bonding primate species in Africa and only such species in Asia. It thus is plausible that pair bonding is a strong part of our genetic predisposition as a species, but that it arose rather late in our evolution as a species. This is not Ryan and Jethá's story, but it is fairly close, and I think much more defensible.

Amusingly, while Ryan and Jethá spout facts that are well known in the literature, they set themselves up as brave iconoclasts, overturning what they call the "standard narrative of human sexual evolution" (p. 7), which with its emphasis on the centrality of faithful pair-bonding. The standard story, they claim "hides the truth of human sexuality behind a fig leaf of anachronistic Victorian discretion repackaged as science" (p. 35). The fact is that there is no standard narrative that I know of in the contemporary scientific literature. Rather, human sexuality is clearly highly plastic, and we can learn little from other species because sexuality is even more plastic across primate species. The authors' mocking of anthropological opinion is particularly disingenuous because most of their argumentation is based on the work of professional anthropologists.

Sexual behaviors that we share with all or most primate species are likely to represent genetic predispositions. There is no question but that each primate species has a genetically specified range of sexual behaviors. We know this because this range of behaviors does not vary much across even widely separated groups. However, primate sexuality is highly variable across species. Therefore we cannot say that we are more like the polymorphically sexual Bonobos and the promiscuous chimpanzees than other more sexually discriminate primate species. However, true monogamy is very rare in both primates and sexually mating species in general, and the physiology of human male genitals suggests much male sperm competition, which strongly supports the thesis that strong pair bonds were regularly accompanied by a significant level of extra-pair copulations.

Some of the points the authors raise involve interesting questions that I cannot resolve. They assert that early human males were not concerned with parentage, which would make us unlike any other species I can think of. Of course, this position is necessary for Ryan and Jethá because it alone is compatible with the relaxed and tolerant attitude towards extra pair copulations that they consider the human norm. I rather suspect that humans are more like other pair-bonding species, in which males attempt to be promiscuous but are deterred by their mates, and females are carefully policed to reduce their opportunities for extra-pair mating. Despite the efforts of all parties in pair-bonded species, lots of extra-pair mating takes place, but sexuality is hardly tolerant and relaxed. However, there are several so-called "partible paternity" societies in which fathering is widely shared by males, who are tolerant of their mate's extra-pair sexuality. While this fatherly behavior must be taught to young men and is highly socially controlled the existence of these societies clearly shows that humans are capable of embracing a wide range of socio-sexual norms, however frequently they are honored in the breach.

Ryan and Jethá believe that it is an important part of their argument that our hunter-gatherer ancestors were fundamentally peaceful, war playing little role in everyday life and social organization. "hierarchical, aggressive, and territorial behavior is of recent origin for our species. It is...an adaptation to the social world that arose with agriculture." (p. 76). The reason, they argue, is that without private property, there was nothing to fight over. I believe this is just dead wrong. The archeological evidence points to a high level of warfare in hunter-gather societies. The goals of violent inter-group aggression were attaining valued, currently highly productive territory (e.g., a mountain pass) and obtaining women for mating, gathering, and child-rearing (see my book with Samuel Bowles, A Cooperative Species, Princeton 2011). The authors' evidence is scattered and mostly anecdotal, whereas our analysis is quite systematic, drawing on a large body of statistical evidence.

Ryan and Jethá are rather sloppy writers but they are good story-tellers, so this book is definitely worth reading.

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Selasa, 12 Maret 2013

[D324.Ebook] Free PDF The Good Girls Revolt: How the Women of Newsweek Sued their Bosses and Changed the Workplace, by Lynn Povich

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The Good Girls Revolt: How the Women of Newsweek Sued their Bosses and Changed the Workplace, by Lynn Povich

It was the 1960s - a time of economic boom and social strife. Young women poured into the workplace, but the "Help Wanted" ads were segregated by gender and the "Mad Men" office culture was rife with sexual stereotyping and discrimination. Lynn Povich was one of the lucky ones, landing a job at Newsweek, renowned for its cutting-edge coverage of civil rights and the "Swinging Sixties." Nora Ephron, Jane Bryant Quinn, Ellen Goodman, and Susan Brownmiller all started there as well. It was a top-notch job - for a girl - at an exciting place. But it was a dead end.

Women researchers sometimes became reporters, rarely writers, and never editors. Any aspiring female journalist was told, "If you want to be a writer, go somewhere else." On March 16, 1970, the day Newsweek published a cover story on the fledgling feminist movement entitled "Women in Revolt," forty-six Newsweek women charged the magazine with discrimination in hiring and promotion. It was the first female class action lawsuit - the first by women journalists - and it inspired other women in the media to quickly follow suit. Lynn Povich was one of the ringleaders.

In The Good Girls Revolt, she evocatively tells the story of this dramatic turning point through the lives of several participants. With warmth, humor, and perspective, she shows how personal experiences and cultural shifts led a group of well-mannered, largely apolitical women, raised in the 1940s and 1950s, to challenge their bosses - and what happened after they did. For many, filing the suit was a radicalizing act that empowered them to "find themselves" and fight back. Others lost their way amid opportunities, pressures, discouragements, and hostilities they weren't prepared to navigate. The Good Girls Revolt also explores why changes in the law didn't solve everything. Through the lives of young female journalists at Newsweek today, Lynn Povich shows what has - and hasn't - changed in the workplace.

  • Sales Rank: #78424 in Audible
  • Published on: 2014-02-11
  • Format: Unabridged
  • Original language: English
  • Running time: 463 minutes

Most helpful customer reviews

36 of 38 people found the following review helpful.
"Equality is never given, it is taken." -- Jane Bryant Quinn
By takingadayoff
When the Newsweek editors decided to write a cover story about feminism in March 1970, it was a hot topic, just the sort of current events coverage that the news magazine was known for. The day the issue hit the stands, a group of women who worked at Newsweek filed a civil rights suit against the magazine. Newsweek was being sued for gender discrimination.

Lynn Povich, one of the few women writers at Newsweek at the time, was one of forty-six women filing the suit, and she has gathered the documents and interviewed many of the people involved, on both sides, to ensure that the story isn't forgotten. The resulting book left me feeling both exhilarated at the progress they made in 1970 and beyond, and dismayed at the lost ground that will have to be fought over yet again.

The case was almost laughably open and shut, from a legal standpoint. Women with Ivy League degrees were hired at Newsweek as secretaries or researchers, and rarely rose above that. Men with similar degrees were hired as writers and went on to become correspondents and editors. Women who tried to become writers were discouraged or simply passed over. The few who did become writers were paid lower wages than men at the same level.

But the system was so entrenched that most of the women were reluctant to stir the pot. They were good girls.

While some of the management at Newsweek were surprised that the women won the suit, they shouldn't have been. On the other hand, it probably shouldn't have been a big surprise to the women that two years after having won the case, there were even fewer women writers and editors at Newsweek than before. They had to sue again.

Povich quotes Jane Bryant Quinn (who worked at Newsweek, but not at the time of the lawsuits) as saying "Equality is never given, it is taken."

The book opens and closes with the plight of several women working for Newsweek today who are astonished to find themselves facing obstacles such as the ones that were supposed to have been overcome forty years ago. They were unaware of the events of forty years ago. The Good Girls Revolt may have to be waged yet again.

13 of 13 people found the following review helpful.
A must-read for women in the workplace
By Diane
My sons like to tease me and call me a feminist (yeah, they don't get it), a badge I proudly wear, so I was surprised that I knew nothing about the revolt by the women working at Newsweek magazine, who in 1970 brought a complaint to the EEOC against the magazine charging discrimination against them in hiring and promotion practices.

Lynn Povich, a writer who worked at Newsweek and was part of the suit, brings the story to life in The Good Girls Revolt: How the Women at Newsweek Sued Their Bosses and Changed the Workplace. The women were employed at the magazine as researchers, but were never promoted to writer or editor, even though they had similar education and experience as the men hired as researchers and quickly promoted to writer and editor.

Nora Ephron, who worked at the magazine, described the "caste system"
"For every man there was an inferior woman, for every writer there was a checker", said Nora Ephron. "They were the artists and we were the drones. But what is interesting is how institutionally sexist it was without necessarily being personally sexist. To me, it wasn't oppressive. They were going to try to sleep with you- and if you wanted to, you could. But no one was going to fire you for not sleeping with them."
Mad Men's Madison Avenue offices weren't the only places where sex and booze ruled the workplace.

Povich is an excellent writer, and parts of this book, especially where the women were secretly meeting and trying to recruit other women to join the suit, read like a tense spy novel. Will they get caught?

They hired a young and pregnant Eleanor Holmes Norton to represent them. "The editors, who had supported the struggle for civil rights, were completely baffled by this pregnant black woman who questioned their commitment to equality."

The male editors, some of whom seemed like great guys, just didn't get it. What was worse in many of the women's eyes, was that Katherine Graham, who owned The Washington Post and Newsweek, didn't get it either. There is a powerful scene where Graham meets with the women and appears baffled by their action.

Along with the historical context of this story, I enjoyed reading about the inner workings of the magazine. We had a subscription for many years, and I always turned to read Anna Quindlen's back page column first. I had no idea that the struggle for equality there was so recent.

I recognized so many names in this book- Qunidlen, Ephron, Eleanor Clift, Jane Bryant Quinn and Maureen Orth among them. But it is the names that I didn't know, they are the important names, the ones who laid it all on the line so that the above mentioned women would be well known. Women like Povich, Pat Lynden and Lucy Howard paved the way for the other women with this lawsuit.

This book is essential reading for all young women starting out in the workplace. They must know who fought the battles for them so that they have the opportunities now available to them. The women of Newsweek are heroes, and I think that this book would be perfect for a high school or college journalism curriculum. I was also lucky enough to meet Ms. Povich at this year's Book Expo America, a true honor.

9 of 9 people found the following review helpful.
So much progress, so much still to achieve.
By Cynthia
I had the oddest feeling while reading this book that time both stands still even as it flees by. Povich starts the book with a vignette of three young professional women and their plight of career stagnation due to discrimination. Then she describes the stories of some of the principal complainants in the 1970 class action suit brought against `Newsweek' for sex discrimination. Povich outlines not just their professional stories but also some of their relevant personal history including their outlooks on life, their career goals, and their unique personalities. This makes the story personal and the reader can't help but root for their triumph. It seems so ludicrous from this distance to realize a lot of these women had Ivy league educations yet were stuck in the mail or research rooms of `Newsweek'. What a waste of an education, drive, and talent. They did win the suit but sadly, they had to continue to fight for what they'd supposedly won through the courts. An entrenched social system doesn't change overnight. Also, not everyone longs to be at the top, many are content with fulfilling jobs that allow time for a family life. The downside to the situation is the women who'd been exiled to fact checking for the male writers sometimes didn't aspire to be writers but felt compelled to try out for that slot after the suit and if they succeeded in becoming a writer they felt obligated to write `hard' news rather than arts and culture articles regardless of their interests. Worst of all few of the women who lodged the suit benefited personally from it. It was the women who came after them who were able to take advantage of the opportunities these women made possible. Povich walks us through the decades post-suit and what that meant for women.

One of the worst enemies for women then and now is the desire to be `nice', to be a team player, and to be thought well of. Women in positions of power are much more likely to be disliked than those in the typing pool. Worst of all finding a mentor is a challenge for women. Men can more easily find an older, more successful man to teach him the ropes, someone who will champion him and his career goals. Standing out or achieving recognition as a woman is seen as being pushy and rude. Not so for men especially if they have someone powerful to back them. It was then that I realized how relatively recent some of these changes were. And sadly the experiences of Jessica, Jesse, and Sara, the three women who sued for more job opportunities and less discrimination in 2010, still felt the sting of a culture that under estimates women and the family in general even today. This is a fascinating history of the workplace and I love how Povich informs on how both sexes benefited and/or were deprived of finding a work situation that best fit for them. So much progress, so much still to achieve.

This review is based on an e-galley provided by the publisher.

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[A418.Ebook] Download Ebook Branding TV: Principles and Practices, by Walter McDowell, Alan Batten

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Branding TV: Principles and Practices, by Walter McDowell, Alan Batten

In an effort to halt increasing media competition and decreasing audience shares, Branding has become the new mantra among television station and network executives. Branding TV: Principles and Practices second edition goes beyond the jargon of branding to explain the essential principles underlying successful branding and offers many practical strategies to measure, build and manage television brand equity. For instructional purposes, the book pays particular attention to the local commercial TV station and its news franchise.

Written by broadcast professionals with years of experience, this book shows how the notions of branding are no more prevalent than in the battle for dominance in local news. The practical suggestions in the book will help the savvy manager understand and take advantage of branding in their efforts to move their property to the forefront in the marketplace.

  • Sales Rank: #1972214 in Books
  • Published on: 2005-07-21
  • Released on: 2005-07-19
  • Original language: English
  • Number of items: 1
  • Dimensions: 9.25" h x .39" w x 7.50" l, .94 pounds
  • Binding: Paperback
  • 170 pages

Review
"Branding TV, 2/e provides the television professionals with a succinct explanation of how the principles of brand management can be used to attract new viewers, promote audience loyalty and defend against competitive attacks." - Television Broadcast

About the Author
Before entering academia, Professor McDowell spent over two decades in commercial television, including station management positions in promotion, programming, and creative services. After earning his doctorate in from the University of Florida, and teaching for several years at Southern Illinois University, he joined the faculty of the School of Communication at the University of Miami in 2001. In addition to teaching various media management courses, Professor McDowell has published media branding studies in several academic publications including The Journal of Media Economics, and the International Journal on Media Management. A nationally known consultant, he also has authored two books published by the National Association of Broadcasters and Focal Press Branding TV: Principles and Practices (with Alan Batten) and Troubleshooting Audience Research.
Alan Batten graduated from the University of Maryland (College Park) and undertook postgraduate work at Boston University's School of Public Communications. He has been active in the broadcast industry since 1971 where he had the opportunity to lead the marketing efforts of several stations affiliated with NBC, ABC, CBS, FOX and PBS. Along the way, he served as President of the Broadcast Promotion and Marketing Executives (now known as PROMAX). He has received countless industry awards and presented numerous international lectures on various aspects of broadcast marketing. In 1991, he founded ABCommunications to provide consulting services for marketing challenges. ABCommunications counts as clients such industry giants as Sinclair Broadcast Group, Universal Pictures, ACT III Broadcasting, and Raycom Sports. A writer at heart, he has written several motion picture and television scripts and enjoys producing radio commercials.

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0 of 0 people found the following review helpful.
In an effort to halt increasing media competition and decreasing ...
By Amazon Customer
In an effort to halt increasing media competition and decreasing audience shares, Branding has become the new mantra among television station and network executives. Branding TV: Principles and Practices second edition goes beyond the jargon of branding to explain the essential principles underlying successful branding and offers many practical strategies to measure, build and manage television brand equity. For instructional purposes, the book pays particular attention to the local commercial TV station and its news franchise.

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Senin, 11 Maret 2013

[X588.Ebook] PDF Download Andrew Rollings and Ernest Adams on Game Design, by Andrew Rollings, Ernest Adams

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Andrew Rollings and Ernest Adams on Game Design, by Andrew Rollings, Ernest Adams

How often have you heard "anyone can design a game?" While it seems like an easy job, game ideas are cheap and plentiful. Advancing those ideas into games that people want to play is one of the hardest, and most under-appreciated, tasks in the game development cycle. Andrew Rollings and Ernest Adams on Game Design introduces both students and experienced developers to the craft of designing computer and video games for the retail market. The first half of the book is a detailed analysis of the key game design elements: examining game concepts and worlds, storytelling, character and user interface design, core mechanics and balance. The second half discusses each of the major game genres (action, adventure, role-playing, strategy, puzzle, and so on) and identifies the design patterns and unique creative challenges that characterize them. Filled with examples and worksheets, this book takes an accessible, practical approach to creating fun, innovative, and highly playable games.

  • Sales Rank: #1199667 in Books
  • Brand: Brand: New Riders
  • Published on: 2003-05-11
  • Original language: English
  • Number of items: 1
  • Dimensions: 9.00" h x 1.10" w x 7.20" l, 2.26 pounds
  • Binding: Paperback
  • 648 pages
Features
  • Used Book in Good Condition

From the Publisher
Andrew and Ernest have compiled a wonderful book for both potential and experienced gamers alike. The best part about this book is the worksheets that appear in almost all the chapters. They enable you to stop and consider various game design questions even before starting your own design – questions such as "What process is the player going to manage?" "What actions will the player take in managing that process?" and "Who is the central character in the game, the player’s avatar?"

Here's what Will Wright (creator of The Sims and SimCity) says about the book: "A very useful book for anyone working in (or hoping to work in) interactive media. Andrew Rollings and Ernest Adams approach the topic with very practical advice for both new and experienced designers."

We hope you like it, too. Please send me your thoughts.

Lisa Thibault, New Riders (lisa.thibault@newriders.com)

From the Author
Andrew Rollings:

This book contains our combined thoughts on the important issues that relate to designing games. We have chosen to address areas that we believe are important and under-served.

We offer a game design methodology intended to get your creative juices flowing. We discuss the central issues that every game designer must face, and pose a series of questions for you to ask yourself about the game that's in your head. The answers to those questions will move you along the path from idea to design. You are at the beginning of a voyage of discovery. The journey begins here.

Ernest Adams:

One day I received a letter from Andrew Rollings asking if I would like to co-author a book on game design. Andrew had already written the highly successful Game Architecture and Design with Dave Morris, so I knew he would be a good collaborator. It didn’t take me long to say yes. We first met in a restaurant, and blocked out the chapter plan over dinner. Andrew would write the chapters on storytelling and core mechanics, I would write the ones on concepts and worlds, and we’d split the genre chapters between us according to interest and experience.

Philosophically, we were very much on the same wavelength. We wanted to be definitive without being dictatorial, and comprehensive but still concise. We wanted to write a book that designers and students could turn to for specific advice. We don’t tell you exactly what to do. Instead we tell you what to think about, identifying the major questions that every designer must face. We don’t design your game for you; we give you the tools to help you design it yourself, including numerous examples from current and earlier games.

It has been a long, hard road. But we got there in the end and we’re proud of our work. We hope you’ll find it valuable.

From the Back Cover
A very useful book for anyone working in (or hoping to work in) interactive media. Andrew Rollings and Ernest Adams approach the topic with very practical advice for both new and experienced designers." - Will Wright, creator of The Sims and SimCityHow do you turn a great idea into a game design? What makes one design better than another? Why does a good design document matter, and how do you write one? This book answers these questions and stimulates your creativity! Game design consists of four essential tasks: imagining a game, defining the way that it works, describing its internal elements, and communicating this information to others. This book examines each of these tasks and shows you not only what issues you will need to address in your design, but how to think about games and gameplay. After reading this book, you will have the tools you need to both design many kinds of games and to create a professional-quality game design document.Andrew Rollings and Ernest Adams on Game Design will show you:The key design elements of every computer and video game, and how to think about them.How to write a high-concept document, a treatment, and a full design script.The essentials of user interface design and how to use them to define your game's look and feel.How to construct and balance your game's internal mechanics to make sure the game is both fun and fair.The relationship between interactivity and narrative, and how to write compelling stories.The unique design problems in each of the major game genres.How to design multi-player games to maximize player interaction and minimize cheating.Table of Contents:Part I: The Elements of Game Design1. What Is Game Design?2. Game Concepts3. Game Settings and Worlds4. Storytelling and Narrative5. Character Development6. Creating the User Experience7. Gameplay8. The Internal Economy of Games and Game BalancingPart II: The Genres of Games9. Action Games10. Strategy Games11. Role-Playing Games12. Sports Games13. Vehicle Simulations14. Construction and Management Simulations15. Adventure Games16. Artificial Life, Puzzle Games, and Other Genres17. Online Games18. The Future of GamingPart III: AppendixesA. Sample Design DocumentsB. BibliographyThis book sets the record straight as to what "game design" is and why it's important.Tom SloperPresident, Sloperama ProductionsA wise future game designer would do well to read this before launching his or her career in the field.John FeilLevel Designer, LucasArts EntertainmentAndrew Rollings and Ernest Adams: On Game Design shows how to design great computer games in all the major genres, and it's useful to both students and experienced professionals. If you're serious about game design, this book belongs on your shelf.Chris TaylorCreator of Total Annihilation and Dungeon Siege"From basic technical considerations to questions of ethical and emotional content, Andrew Rollings and Ernest Adams: On Game Design covers every phase of designing a product, while also maintaining a top down perspective on the most important aspect of any game - keeping it fun!"Bill RoperVice President of Blizzard EntertainmentFilled with insightful anecdotes and useful checklists, Andrew Rollings and Ernest Adams on Game Design gives you a rigorous conceptual foundation that will help you design better games. If you want to become a game designer, start here. Scott KimFull-time independent designer of visual puzzles

Most helpful customer reviews

0 of 0 people found the following review helpful.
Five Stars
By Jeff Haskell
Probably one of the most influential, spot on, game design texts I have ever read.

0 of 0 people found the following review helpful.
mandatory reading for game designers
By Steven A. Lowe
an outstanding book: a thorough treatment of the topic, and an enjoyable read. highly highly highly highly highly highly recommended. there's you're 16 words amazon.

30 of 34 people found the following review helpful.
One of the best
By Scott Miller
Having read "Game Architecture and Design", which I consider the best game design book written, I was anxious for the follow-up from Andrew Rollings. I was not disappointed. Overall, this book covers unique material, but is aimed more toward the less experienced game designer. It's a great companion to his first book.
I highly recommend both books, and I suggest reading this latest book, co-authored by Ernest Adams, first, and then follow-up with the larger, more advanced book co-authored by Dave Morris. Together, they provide a comprehensive guide to making fun, successful games.
Scott Miller, CEO
3D Realms

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[H334.Ebook] Download Amritsar: The Massacre That Ended the Raj, by Alfred Draper

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Amritsar: The Massacre That Ended the Raj, by Alfred Draper

  • Sales Rank: #5963171 in Books
  • Published on: 1981-07
  • Original language: English
  • Binding: Hardcover
  • 301 pages

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Minggu, 03 Maret 2013

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Beck Diet Solution Weight Loss Workbook: The 6-week Plan to Train Your Brain to Think Like a Thin Person, by Judith S. Beck

Beck, a world-recognized authority in the field of cognitive therapy, presents her first weight-loss book. In it, she has created a unique six-week-plan that revolutionizes peoples approach to shedding pounds by changing both behavior and thinking.

  • Sales Rank: #13375 in Books
  • Brand: Oxmoor House
  • Published on: 2007-09-01
  • Ingredients: Example Ingredients
  • Original language: English
  • Number of items: 1
  • Dimensions: 9.25" h x .63" w x 8.00" l, 1.08 pounds
  • Binding: Paperback
  • 256 pages
Features
  • Eating healthy
  • weight loss
  • Cognitive Therapy
  • confidence-building
  • permanent weight loss

Most helpful customer reviews

111 of 112 people found the following review helpful.
Great - but needs the book to be really effective
By Indigo J.
Full disclosure - I have not actually done the entire workbook. That said, I've read the book and think that the workbook does not stand up well enough on its own. For example, the first step- day 1 - is to write down all the reasons you want to lose weight and to read that list at least twice a day. In the book she explains that you not only have to read the list, but you also have to ask yourself if that particular reason is important to you. She says this will stop you from just unconsciously reading the list and make you really incorporate it into your thought process. In the workbook, she doesn't get that detailed, and skips the whole thing about asking yourself if it is important. I like the convenience of having the workbook, but get the book as well. I do however think that if you actually do follow the program and incorporate all the steps you will definitely lose weight.

178 of 180 people found the following review helpful.
Finally!
By Mollie D. Young
Finally something that works for this obsessed food addict!

I have read every diet/compulsive eating/obsessive eating/overeating/binge eating, etc book on the market & I have tried every diet out there. Nothing works. Some things work initially but then my old demons come back & ruin all my work. I have undergone hypnosis & had counseling & taken prescriptions but nothing ever worked long term.

Well this book really teaches you how to stop those self-sabotaging thoughts, ways, actions. It really does teach you to think like a thin person does. I never understood someone that could actually throw food away or not eat dessert if it was in front of them.

It is initially a good amount of work but far less than most binge eating books,etc. But you really have to do all the steps to break free. You won't need to do them forever & this is only a 6 week program. By the end of the 6 weeks you realize which tools you really need to use forever. But isn't being thin & healthy worth it? I think so.

The book is very clear about eating disorders. If you have one this book isn't for you.

And everything I ever read said you can't lose weight or stop eating until you peel back all the layers of you messed up life or childhood & I have to say it's not true this book gives you an alternative!

For the first time in I would say 10 years I see the light at the end of the tunnel & I can actually say no to overeating.

This book basically helps any diet work great.

220 of 223 people found the following review helpful.
Great Workbook
By Avidreader
I have been following the Beck Diet solution using the original book. The workbook is a nice addition to the book, but basically is the same information as the original text with the exception of places to write your reflections. I think I'd stick to the original book, and just reflect in a journal. I love the content of The Beck Diet Solution. It approaches weight management from a common sense 'think positive' approach, giving a series of steps to take to gain control of your eating. It's made a big difference for me.

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